Building a better world is complex, your story shouldn’t be!
If even your own team sometimes struggles to explain the moving parts, donors and partners won’t stand a chance. That’s where I come in!
Four poster, one story on Burundi’s land sector
Burundi was reforming its land sector, and a development project sought to strengthen local land institutions and scale them nationwide. The project’s challenge: changing institutions mid-reform, making a solid business case for land registration, all while explaining what it means for Burundians. Unfortunately, stakeholders weren’t “getting it”.
The first project I ever headed was a land reform project in Benin, and I recognised the difficulty of explaining the sector to outsiders. Land surveyors, local governments, national registries, land owners, and many more have a role to play … and it easily becomes overwhelming. I was eager to take on the challenge!
Together with the project team, I created four stand-alone posters that also combine into one flowing story, explaining what the project is trying to achieve. Each poster works on its own in meetings, together, their edges align to paint the full picture. It allows the project team to explain the project and its impact in all its complexity, without presenting yet another PowerPoint presentation. View the full poster here.
Sometimes one visual is enough
Not every project needs four posters though. Sometimes you just need a single visual, a clean organisation chart, a map of your intervention zone, or a nice representation of your theory of change. Any of these can brighten up a project proposal, a presentation, or a donor report, and can be recycled throughout the project’s life cycle.
So whether it is a full overview of a project’s rationale, or a single visual to clarify a crucial detail, I’ll help make the complex simple.
